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What’s Your Summer Style Archetype?

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What’s Your Summer Style Archetype?

woman walking on beach

Photo courtesy of Anna Dabrowska/The Licensing Project

What’s Your Summer Style Archetype?

Shopping for summer things while it’s actually summer can be a lot like navigating a fancy grocery store on an empty stomach: Without some direction, you’re likely to end up overwhelmed, spend money on things you don’t need (looking at you, vegan açai mousse), and wonder, when all is said and done, how you still can’t assemble a full meal—er, outfit. The solution? A solid sense of who you are—and what you truly need—so that you can resist temptation, pick up only what you’ll use, and sail through checkout.

THE TOASTMISTRESS

Your Vibe: Life of the party in a pretty dress.
The Palette: Prints and puff sleeves.
Style Mantra: Go big or go home.

You’re fun. You’re eclectic. You can usually be found entertaining in your backyard. Your idea of a casual get-together? Flowing rosé, five-piece place settings, and not one, not two, but three galettes you whipped up with stone fruit from the farmers’ market. Now that party season is in full swing, you feel like yourself again, free to wear all the florals and feminine frocks you please. As for swimwear, well, you’d rather be water-adjacent than wet—but you certainly know how to make a splash.


  1. G. Label Apple circle pavé drop earrings

    G. Label
    Apple circle pavé drop earrings
    goop, $1,450

    SHOP NOW


  2. Cartier Ring

    Cartier
    Ring
    Cartier, $13,200

    SHOP NOW


  3. Kajer Weis Blush and highlight kit

    Kajer Weis
    Blush and highlighter
    goop, $40

    SHOP NOW


  4. Beautycounter Tinted moisturizer

    Beautycounter
    Tinted moisturizer
    goop, $45

    SHOP NOW


  5. goop Beauty lip balm

    goop Beauty
    lip balm
    goop, $20

    SHOP NOW


  6. goop Wellness Double-Sided wand vibrator

    goop Wellness
    Double-Sided wand vibrator
    goop, $95

    SHOP NOW


  7. G. Label Charlie Utility Minidress

    G. Label
    Charlie Utility Minidress
    goop, $525

    SHOP NOW


  8. Kule cardigan

    Kule
    cardigan
    goop, $248

    SHOP NOW


  9. Ulla Johnson Top

    Ulla Johnson
    Top
    goop, $195

    SHOP NOW


  10. Ulla Johnson Pants

    Ulla Johnson
    Pants
    goop, $325

    SHOP NOW


  11. La DoubleJ dress

    La DoubleJ
    dress
    goop, $840

    SHOP NOW


  12. Ancient Green Sandals
            Sandals

    Ancient Greek Sandals
    Sandals
    Matchesfashion, $310

    SHOP NOW


  13. Loewe Clutch

    Loewe
    Clutch
    Loewe, $3,350

    SHOP NOW


  14. Social Studies
            Event Planning

    Social Studies
    Event Planning
    Social Studies, prices vary

    SHOP NOW


  15. La DoubleJ x Ladurée Apron

    La DoubleJ x Ladurée
    Apron
    goop, $95

    SHOP NOW


  16. Mosser Glass Goblets

    Mosser Glass
    Goblets
    goop, $40

    SHOP NOW


  17. La Doublej Tablecloth

    La DoubleJ
    Tablecloth
    goop, $260

    SHOP NOW


  18. La DoubleJ x Ladurée Dessert plates

    La DoubleJ x Ladurée
    Dessert plates
    goop, $340

    SHOP NOW


  19. Mepra place setting

    Mepra
    place setting
    goop, $180

    SHOP NOW


  20. Avaline rose wine

    Avaline
    rosé wine
    Avaline, $24

    SHOP NOW

THE PREPSTER

Your Vibe: Upper East Sider who summers in Southampton.
The Palette: Polished basics and a pair of Clubmasters.
Style Mantra: Clean lines, classic shapes, can’t lose.

The title of your memoir? Collar by Her Name. Life philosophy? Stripe right. No dress code could possibly define you; you are, in a word, timeless. And while technically a city-dweller, come Friday, you can be found sipping spicy margs at the Surf Lodge or slurping down half a dozen at Duryea’s. Stylewise, you appreciate the ease of head-to-toe summer whites, and navy is your favorite neutral—but if the coral bikini in your cart is any indication, you aren’t afraid to dabble in color, either.


  1. G. Label yellow gold and pavé split earrings

    G. Label
    yellow gold and pavé
    split earrings

    goop, $895

    SHOP NOW


  2. G. Label Sydney Floating-Diamond Pinkie Ring

    G. Label
    Sydney Floating-Diamond
    Pinkie Ring

    goop, $1,300

    SHOP NOW


  3. Hermès watch

    Hermès
    watch
    Hermès, $3,000

    SHOP NOW


  4. goop Beauty
              GOOPGENES All-in-One Nourishing Eye Cream

    goop Beauty
    GOOPGENES All-in-One Nourishing Eye Cream
    goop, $55/$50 with subscription

    SHOP NOW


  5. The Organic Pharmacy sunscreen

    The Organic Pharmacy
    SPF 50
    goop, $69

    SHOP NOW


  6. ILIA
              lip mask

    ILIA
    lip mask
    goop, $26

    SHOP NOW


  7. goop Wellness nerd alert

    goop Wellness
    nerd alert
    goop, $55 for 60/$30 for 30

    SHOP NOW


  8. G. Label Blau Button-Up Top

    G. Label
    Blau Button-Up Top
    goop, $425

    SHOP NOW


  9. Nili Lotan shirt

    Nili Lotan
    shirt
    goop, $295

    SHOP NOW


  10. Alex Mill shorts

    Alex Mill
    shorts
    goop, $115

    SHOP NOW


  11. Matteau Bikini top

    Matteau
    Bikini top
    Matchesfashion, $135

    SHOP NOW


  12. Matteau Bikini bottoms

    Matteau
    Bikini bottoms
    Matchesfashion, $135

    SHOP NOW


  13. General Sleep the classic set

    General Sleep
    the classic set
    goop, $245

    SHOP NOW


  14. Apiece Apart culottes

    Apiece Apart
    culottes
    goop, $295

    SHOP NOW


  15. G. Label Geiger Wide-Leg Jeans

    G. Label
    Geiger Wide-Leg Jeans
    goop, $295

    SHOP NOW


  16. Loeffler Randall slides

    Loeffler Randall
    slides
    goop, $250

    SHOP NOW


  17. Joseph bag

    Joseph
    bag
    goop, $745

    SHOP NOW


  18. Business & Pleasure Co.
            beach towel

    Business & Pleasure Co.
    beach towel
    goop, $69

    SHOP NOW


  19. Moby’s New York Montauk Pop-up

    Moby’s New York
    Montauk Pop-up

    LEARN MORE


  20. Assouline
            hamptons private

    Assouline
    hamptons private
    Assouline, $95

    SHOP NOW


  21. Business & Pleasure Co. chair

    Business & Pleasure Co.
    chair
    goop, $249

    SHOP NOW


  22. Maison Louis Maire Candle

    Maison Louis Marie
    Candle
    goop, $34

    SHOP NOW


  23. Linus electric Bike

    Linus
    electric Bike
    goop, $2,916

    SHOP NOW

THE RETROPHILE

Your Vibe: Free-spirited water sign who wishes Woodstock were an annual event.
The Palette: Anything flared, fun, or flowy.
Style Mantra: Live in the moment; borrow from the past.

You’re in tune with your dosha, you have your crystal guy on speed dial, and you grow all your leafy greens in hydroponic pods (the rest of your produce comes from a weekly CSA delivery). Joni Mitchell is your jam, and your most-pinned style icons—Ali MacGraw, Jane Birkin, Stevie Nicks—all hail from the same era, meaning you gravitate toward billowy sets, sleek maillots, and diaphanous kaftans perfect for pool, beach, getting out of town—wherever your intuition takes you. With a mix of modern and vintage pieces, you set the bar for style wherever you go.


  1. Olio E Osso tinted balm

    Olio E Osso
    tinted balm
    goop, $28

    SHOP NOW


  2. Kora Organics
              Mineral mist

    KORA Organics
    Mineral mist
    goop, $40

    SHOP NOW


  3. Grown Alchemist
              Sunscreen

    Grown Alchemist
    Sunscreen
    goop, $39

    SHOP NOW


  4. Rahua Sea Spray

    Rahua
    Sea Spray
    goop, $32

    SHOP NOW


  5. Cusen Matcha Matcha kit

    Cuzen Matcha
    Matcha kit
    goop, $370

    SHOP NOW


  6. Wylde One Herbal Supplements

    Wylde One
    yoga in a cup
    goop, $35

    SHOP NOW


  7. G. Label Hill Ribbed Puff-Sleeve Cardigan

    G. Label
    Hill Ribbed Puff-Sleeve Cardigan
    goop, $595

    SHOP NOW


  8. Eres Swimsuit

    Eres
    Swimsuit
    Matchesfashion, $510

    SHOP NOW


  9. Lee Mathews shirt

    Lee Mathews
    shirt
    goop, $370

    SHOP NOW


  10. Lee Mathews pants

    Lee Mathews
    pants
    goop, $460

    SHOP NOW


  11. Suzie Kondi Top

    Suzie Kondi
    Top
    goop, $195

    SHOP NOW


  12. Suzie Kondi
            Pants

    Suzie Kondi
    Pants
    goop, $225

    SHOP NOW


  13. Lee Mathews Maxidress

    Lee Mathews
    Maxidress
    goop, $740

    SHOP NOW


  14. Loewe bag

    Loewe
    bag
    Loewe, $3,500

    SHOP NOW


  15. Toko! Produce bag

    Toko!
    Produce bag
    goop, $25

    SHOP NOW


  16. Saint Laurent Sandals

    Saint Laurent
    Sandals
    Net-a-Porter, $795

    SHOP NOW


  17. The Colony Palms
            hotel and bungalow

    The Colony Palms
    hotel and bungalow

    LEARN MORE


  18. Business & Pleasure Co.
            Umbrella

    Business & Pleasure Co.
    Umbrella
    goop, $299

    SHOP NOW


  19. Baina Hand towel

    Baina
    Hand towel
    goop, $45

    SHOP NOW


  20. Baina Towel

    Baina
    Towel
    goop, $80

    SHOP NOW


  21. Gardyn Gardyn Home kit

    Gardyn
    Gardyn Home kit
    Gardyn, $799

    SHOP NOW

THE MINIMALIST

Your Vibe: Simple, approachable, and understatedly chic.
The Palette: Elevated essentials in (mostly) neutral tones.
Style Mantra: WWCBD? (What would Carolyn Bessette do?)

Streamlining is your strong suit. You believe that doing less is a way of life. You were decluttering long before “Kondoing” became a verb, and it shows: Your wardrobe is a tight edit of cool-girl basics you mix, match, and swap out with the seasons (save for the poppy sundress you keep for summer weddings). Come to think of it, you don’t overdo it in any category—be it beauty or home—opting for low-maintenance routines and wooden accessories to warm up your face and space, respectively. Because as you love to remind everyone: Simplicity is key.


  1. Lizzie Mandler Earrings

    Lizzie Mandler
    Earrings
    goop, $824

    SHOP NOW


  2. G. Label Deven link necklace

    G. Label
    Deven link necklace
    goop, $2,500

    SHOP NOW


  3. G. Label Fiene Yellow Gold and pavé ear cuff

    G. Label
    Fiene Yellow Gold
    and pavé ear cuff

    goop, $650

    SHOP NOW


  4. Rahua Hair Balm

    Rahua
    Hair Balm
    goop, $30

    SHOP NOW


  5. Furtuna Skin Oil, Serum & essence

    Furtuna Skin
    transformation set
    goop, $398

    SHOP NOW


  6. Unsun Tinted sunscreen

    Unsun
    Tinted sunscreen
    goop, $29

    SHOP NOW


  7. Kosas Lip balm

    Kosas
    Lip balm
    goop, $18

    SHOP NOW


  8. Livon Labs vitamin c

    LivOn Labs
    vitamin c
    goop, $47

    SHOP NOW


  9. Toteme tank top

    Toteme
    tank top
    goop, $120

    SHOP NOW


  10. G. Label Kerith Thin-Strap Camisole

    G. Label
    Kerith Thin-Strap Camisole
    goop, $275

    SHOP NOW


  11. G. Label
              Vaught Sweatshorts

    G. Label
    Vaught Sweatshorts
    goop, $195

    SHOP NOW


  12. Jill Sander
            Swimsuit

    Jil Sander
    Swimsuit
    Matchesfashion, $252

    SHOP NOW


  13. Ciao Lucia skirt

    Ciao Lucia
    skirt
    goop, $295

    SHOP NOW


  14. G. Label Maas Slip Dress

    G. Label
    Maas Slip Dress
    goop, $525

    SHOP NOW


  15. Proenza Schouler Dress

    Proenza Schouler
    Dress
    goop, $425

    SHOP NOW


  16. Mojave Desert Skin Shield Spa

    Mojave Desert Skin Shield
    Spa

    LEARN MORE


  17. Connected Goods Spoon Set

    Connected Goods
    Spoon Set
    goop, $37

    SHOP NOW


  18. Stinson Studios Bowl

    Stinson Studios
    Bowl
    goop, $190

    SHOP NOW


  19. tala lamp

    tala
    lamp
    tala, $110

    SHOP NOW


  20. Hurom juicer

    Hurom
    juicer
    goop, $459

    SHOP NOW


  21. Maison Louis Maire Candle

    Maison Louis Marie
    Candle
    goop, $34

    SHOP NOW


  22. Demellier Bag

    DeMellier
    Bag
    goop, $370

    SHOP NOW


  23. Amanu Sandals

    Amanu
    Sandals
    goop, $325

    SHOP NOW

We hope you enjoy the products recommended here. Our goal is to suggest only things we love and think you might, as well. We also like transparency, so, full disclosure: We may collect a share of sales or other compensation if you purchase through the external links on this page.